Lavender Oak Vineyard

Lavender Oak Vineyard

eCommerce Development


  • WordPress Site
  • Subscription setup
  • Training docs


  • Web Development
  • Systems training
  • SEO


  • Analytics
  • Shipping config
  • Designer Colab
laptop - website developed by kristen renfro
website development by kristen renfro

The Project

Wine Shop and Subscription

This project was created in collaboration with Witmark Group.

The Lavender Oak site was a lot of fun to build. This site includes a semi-annual wine subscription service and conditional discounts based on user roles. 

This was a complete overhaul from what their previous site looked and performed like. We migrated them from Wix to WordPress where they could be assured their subscription service would run smoothly and effortlessly. 


Visit Their Site

A Custom Solution

A Unique Subscription

Lavender Oak’s subscription needed to work with the output of the vineyard (shipments are made around harvest, twice per year).  This unique offering presented a challenge. 

Fortunately, I was able to create a solution and system for them to follow to circumvent any confusion in between harvest times. They are now well on their way to gaining subscribers! 

website design by kristen renfro
developed by kristen renfro - webpage